Two businesses in Cheltenham recently
challenged an established myth by holding an event to find the best way to pair
burgers and wine. Here at the Ideal Wine Company, we thought it was a fabulous
idea!
The rise of the fancy burger bar
You don’t often hear the words
‘”wine” and “burger” in the same sentence. The latter immediately conjures up
images of a late night takeaway. The range of fare produced at fast food burger
joints doesn’t exactly act as the perfect complement to the types of products
you’ll find on the Ideal Wine Company product list.
But the classic American dietary
staple has recently been the focus of an image overhaul. Fancy burger bars are
careening rapidly into vogue and the patties they create are succulent,
flavourful and delicious. As such, people are starting to realise that burgers can be paired with wine, as long as the
quality of the burger matches the quality of the wine it’s paired with.
The best burger/wine pairing
Two businesses in Cheltenham decided
to capitalise on the trend. The Gloucester
Echo reported that fancy burger bar Real Burger and classic wine bar The Grape
Escape decided to join together to hold an event to find the best wine/burger
pairing in all of Cheltenham.
The event was held on Saturday 6th
June and was a roaring success. Gloucestershire locals were able to choose from
the full range of Real Burger’s menu and have their chosen meal delivered to
The Grape Escape. When their dish arrived they could choose from the latter’s
specially selected wine list, which featured vintages that the owners of both
establishments believed would be the perfect complement for a nice, juicy
burger.
Get
experimental
Here at the Ideal Wine Company we love it
when people get experimental with wine. Often it can produce revelations that
introduce unlikely yet fabulous new wine pairings to the world.
Why don’t you follow the example of these
two Gloucestershire businesses and start experimenting for yourself? We’d
suggest you begin by grilling a meaty burger and pairing it with a Gevrey Chambertin Clos St
Jacques 2000 from the Ideal Wine Company.
